Do you want to build your influential WordPress blog? SEO is necessary for enhancing your appearance on search engines. If you choose WordPress for your blog, then Yoast SEO is the crucial element. It helps to increase the chances of your page rankings in less time.
Yoast SEO is one of the famous WordPress plugins, and millions of websites are using it. Yoast SEO offers different features for optimizing WordPress rankings in a short time.
If you are a beginner using the WordPress plugin Yoast SEO, this guide is for you. Here we will share why and how to make use of Yoast SEO on your WordPress website.
So let’s dive into it.
Why Use Yoast SEO On WordPress?
It is challenging for a new website to get the top positions in search engines. The search engines like Google analyze the quality of websites before giving them rankings on search engine pages. The search engines are also smart enough and only provide the top positions to optimized websites.
Many of us think that WordPress is a search engine platform for building websites. But still, it is essential to refine the web pages and their contents to gain better rankings. Therefore the WordPress Plugins are effective in optimizing the content. The Yoast SEO is one of the trending and most effective plugins for WordPress to achieve higher ranks and earn potential revenue.
Yoast SEO can perform a detailed SEO analysis. Search engine preview, including the title and meta description, ensures better content readability, integration of webmaster tools, and effective linking for generating organic traffic. Yoast SEO is a crucial asset for your websites with all these features.
How To Use Yoast SEO For WordPress?
Now many new users know about WordPress but don’t understand how to use Yoast SEO for it. It is easy to use Yoast SEO for WordPress by having the proper guides. Here is the step-by-step guide to using Yoast SEO for WordPress.
Install Yoast SEO On WordPress
First, you need to install WordPress by searching it as Yoast SEO in its plugin directory. Go to the Dashboard, click on plugins, and press the add new button. In the search bar type Yoast and click enter.
After finding the Yoast SEO, click on the install now button and wait for a few minutes to complete the process. After completing the installation process; click the activate button.
It starts appearing on the lift side part of the WordPress dashboard, and you need to configure it before use.
Import Data – SEO Plugins
If you use any other SEO plugin before installing the Yoast SEO, it is mandatory to import SEO data.
Go to the WordPress dashboard and click on SEO and Tools.
Select export and export options and click on the import button from SEO plugins.
The next step is to import the additional settings of Yoast SEO after its activation.
For importing the settings in Yoast SEO, you need to go to the settings of Import options and open the exported files. Copy and paste the data into the required fields. Once you copy all the data, click on the Import button. It will bring all the default settings to the Yoast SEO plugin for WordPress.
Run Configuration Wizard
If you install the Yoast SEO for the first time, you don’t need to import the settings. The Yoast SEO provides a configuration wizard for helping the users. You need to set up the configuration wizard by clicking on the FIRST TIME SEO CONFIGURATION section in its Dashboard.
Click on the configuration wizard link and open a new page where you can make the settings for your website. It has three primary sections, including:
- An environment that determines the indexing of the WordPress website
- Site type that determines the kind of your website, like a personal blog or online store
- Organization or person to ensure that metadata is correct according to the website type.
Moreover, it also includes some other sections, including search engine visibility, multiple authors, and title settings that help determine your web page’s final appearance.
Configure The General Settings
Configuration of the general setting is essential for modifying the configuration wizard settings. The general setting includes the Dashboard for dealing with all the problems. Enable the necessary features of Yoast SEO plugins, including readability, cornerstone content, XML sitemap, and some others. You can disable some settings according to your goals.
Keep in mind that some features are only available for the premium Yoast SEO license; therefore, if you need that, it is essential to get the premium license and open these features. These premium features include integrations, webmaster tools, and many more. It helps to get a detailed response to the website in search engine optimizations.
Modify Search Appearance Options With Yoast SEO
Yoast SEO helps to modify the search appearance options according to your choice. These settings are also included in the configuration wizard, which you can modify. Yoast SEO includes different tabs for the configuration of search appearance. It allows modifying the titles, meta descriptions, and all other snippet variables.
To modify the search appearance options, you need to visit the search appearance section and configure all the settings according to your choice. These settings include the public display, content types, media display, WordPress taxonomies, web page indexing, RSS, etc.
It is essential to check your search appearance settings double as it will directly affect your rankings in search engines.
Final Words
If you are building your WordPress website, it is vital to install Yoast SEO according to the guidelines mentioned above. It helps you enhance your web pages’ credibility and get better rankings in search engines. The Yoast SEO is easy to use after setting all its features. You can make the configuration settings according to your choice and then work on it.
Interesting Related Article: Why Do You Need To Focus So Much On SEO?
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